
A stronger summer is yours. Take three weeks to find your flow, build confidence in the studio and set the tone for summer.
COMPLETE ALL 12 CLASSES & BE IN TO WIN YOURSELF
A SUMMER OF FREE PILATES
MONDAY OCT 20 -
SUNDAY NOV 9
This is your chance to build consistency in the studio for a stronger summer.
Take your pick of any LA studio or class - every class counts towards your 12 challenge classes.
12 class CREDITS / $180
Complete all 12 classes to be in the draw to WIN A SUMMER OF FREE PILATES AT LA.
Challengers get access to:
- ALL LA studios and classes
- In-studio challenge card to track progress
- Weekly emails with motivation, tips and bonus partner perks

Weekly UNLIMITED
MembershipS
If you have a Weekly Unlimited Membership, you can purchase a FREE ‘Challenge OPT IN’ by logging
into the LA App and navigate to Buy>Challenge | LA ALL IN.
See more info in FAQs below or email hello@loveathletica.com.au for support.
CLASS PACK BUYERS
Currently on a class pack or 2x Reformer Weekly Membership? To join the challenge, purchase a $180 LA ALL IN Challenge Pack and your existing pack will automatically be paused at the start of the challenge.
If you are on a 2x Reformer Weekly Membership, you’ll need to contact us to have your membership paused.
We will reinstate and extend that existing pack when the challenge ends on Nov 9, or earlier upon request.
BE IN TO WIN
A SUMMER OF FREE PILATES
(1x winner in every state)
3 lucky challengers will win a summer of free pilates at LA - that’s December to Feb, unlimited and free!
Complete all 12 challenge classes within the 21 days and you will be in the draw to win one of our THREE major prizes across all Australian studios.
All you need to do is show up to 12 classes and we’ll put you straight in the draw. Make sure you say hello to your instructor before every class to ensure you are checked in!
*T&Cs apply
FAQ
CHALLENGE QUESTIONS
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Entry to the challenge is free of charge for our unlimited membership holders! Via the LA app, click ‘buy’ - ‘challenge’ - ‘Challenge Opt In | Unlimited Member Only’. This will grant you entry to the challenge, and you will use your usual membership to book classes during this time.
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Your membership will operate the same as normal during the challenge. You are bound by the terms and conditions of your particular membership, and cannot book outside the parameters of your membership during this time.
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You may sign up for the challenge via the LA app or website! Via the LA app, click ‘buy’ - ‘challenge’ to purchase the $180 challenge pack. If you are an unlimited membership holder you can join for free by checking out with the the ‘Challenge Opt In | Unlimited Member Only’ option!
If you are unable to view these options, please contact hello@loveathletica.com.au.
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You can track your progress by adding a sticker to your challenge card for each class you complete. Challenge cards will be provided in-studio for you.
If you forget to place a sticker on your card after class, don’t worry! We are tracking your progress internally as well. Please ensure you check in at reception to record your attendance, as ‘no shows’ will not count towards your challenge completion.
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Complete all 12 classes within the 21 day duration of the challenge to enter the drawer to win one of our challenge prizes!
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There are no specific ‘challenge classes’ to book in. You may use your challenge pack or membership to book into our regular classes throughout the duration of the challenge. You may book via the LA app or website.
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We always recommend booking in advance as classes tend to fill up quickly. If you do drop in and the class is full you are welcome to wait the first 5 minutes and take the spot of a no show.
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Unfortunately, no. Our cancellation policy outlines the procedure we must follow to ensure a consistent and fair playing field for all. If you have booked into a class and cancelled within the 9 hour cancellation window, your class credit will be forfeited. You can however purchase an extra class to complete the challenge for $20. To do this please email hello@loveathletica.com.au.
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If you have placed yourself on a waitlist, you can receive a notification anytime up to 2 hours prior to that class if a position becomes available. Our system will automatically put you in that class, so please respond to the email or text immediately if you cannot make it as no-shows will result in forfeiting that visit.
By adding yourself to the waitlist it is your responsibility to check if you have been added to the class. Please be mindful that if you are waitlisted for an early morning class as you may still be automatically added to a class overnight if a position becomes available. If you make the decision to not be available for the early morning class before you go to bed, please remove yourself from the waitlist.
Hot Tip: Ensure you have allowed communication via email AND text in your Love Athletica App or MindBody Account to ensure you are prompted asap and don’t miss a class.
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All other active class packs will be paused during the challenge, and reinstated afterwards.
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Absolutely! You may book into either hot mat or reformer with your challenge pack. Unlimited membership holders will be bound by the usual terms and conditions of their membership, eg: if you are on a Reformer Membership, you cannot book a hot mat class.
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You can start booking immediately after purchase! The challenge is running from August 11th - 31st, 2025, and classes can only be booked during this time to count towards the challenge.
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Extra classes are priced at $20, and can be purchased by contacting our customer service team at hello@loveathletica.com.au.
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You must attend 12 classes during the 21 day challenge to have completed it. If you late cancel or miss a class, you may purchase an extra class for $20 by contacting us at hello@loveathletica.com.au.
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Your membership will operate as normal during the challenge. If you are on an unlimited reformer membership, you may only attend reformer classes during the challenge. If you are on an unlimited mat membership, you may only attend mat classes during the challenge.
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The challenge pack may be used at any Love Athletica studio! If you are joining the challenge as an unlimited membership holder, you will not be able to book outside the usual parameters of your membership during the challenge.
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No extensions can be provided on the challenge pack, to ensure the playing field is fair for all.
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If you are on a 2 x reformer class weekly membership and would like to join the challenge, you must contact our customer service team to pause your membership during this time, and then purchase the $180 challenge pack to enter. Our customer service team is contactable at hello@loveathletica.com.au.
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Your challenge card will be located in the studio you attend most frequently.
If you can’t find your challenge card, email us at hello@loveathletica.com.au to request we move your card to a different studio.
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You may track your progress via your challenge card - pop a sticker on for every class you attend! We will also be tracking your progress internally, via our software system.
BUY YOUR CHALLENGE PACK HERE
Unlimited Membership holders can login to their account below or via the LA App and purchase the FREE Members-only challenge opt-in pack to be entered.
Currently on a class pack or 2 x Reformer Weekly Membership? To join the challenge, purchase a LA ALL IN Challenge Pack below and your existing pack will automatically be paused at the start of the challenge.
2x Reformer Weekly Memberships will need to be paused by us manually - just get in touch via the email below!
Email hello@loveathletica.com.au if you have any issues finding your Challenge Pack and our team will be able to help and register you for the challenge.
HAWTHORN CHALLENGE PACK
12 CLASS credits
BE IN TO WIN
$180
MALVERN EAST CHALLENGE PACK
12 CLASS credits
BE IN TO WIN
$180
CAULFIELD CHALLENGE PACK
12 CLASS credits
BE IN TO WIN
$180
WINDSOR CHALLENGE PACK
12 CLASS credits
BE IN TO WIN
$180
RICHMOND CHALLENGE PACK
12 CLASS credits
BE IN TO WIN
$180
CANBERRA CHALLENGE PACK
12 CLASS credits
BE IN TO WIN
$180
NORWOOD CHALLENGE PACK
12 CLASS credits
BE IN TO WIN
$180
GOODWOOD CHALLENGE PACK
12 CLASS credits
BE IN TO WIN
$180
LOGIN/SIGN UP
Log into your account to access bookings, purchase and manage your account.
GET APPY
Book your next class, manage your account and waitlist bookings with the Love Athletica app.
got a burning question?
Message us for answers to any burning questions you have and our customer service team will aim to respond within 24hours.
PRIZE T&C's
Only The Wellness Edit Challenge participants that have completed 12 classes at LA within the 21 day challenge period - Aug 11 to 31 2025 - will be eligible for the prize draw. Prize winners will be drawn at random upon completion of the challenge.
LA Free One Month Unlimited Memberships will be drawn at random from all challenge participants that have signed up to the challenge, completed 12 classes within the challenge date range, at their home studio only. LA will discuss start and expiry dates of said memberships upon delivery.
All winners will be contacted within 5 business days of the challenge ending.